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For Immediate Release: Alex&Tay Disrupts Nail Polish With Custom Nail Color App

By Jeffrey Smith on November 13, 2017 in Press

For Immediate Release: Alex&Tay Disrupts Nail Polish With Custom Nail Color App True Customization In Beauty Products Has Arrived With Millions Of Colors And Personalized Labels. For almost 100 years, trends in nail polish color have been decided by a powerful, but small group of designers. That inability to create a unique, personal color has [...]

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By Jeffrey Smith on October 16, 2017 in Press

Press The Four Faces of Mass Customization By understanding the four basic approaches to customization, managers can tailor their products to meet their customers’ unique needs at a low cost. Harvard Business Review How retailers can keep up with consumers The retail industry is more dynamic than ever. US retailers must evolve to succeed in […]

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